10 Best Shopify Product Video Apps To Boost Conversions [2024]

Videos are considered an excellent method to demonstrate the design and functionality of your products to your customers in an easily consumable manner. It enables your consumers to get answers to various basic inquiries such as, "How does it seem in person?", "What size is it?" and a lot more.

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According to Google, after watching a video, 68% of users are more likely to purchase a product online. 81% of the marketing professionals stated that videos directly impact your sales growth. Product video apps have an immense potential to take your Shopify sales to a whole new level. However, with so many apps available on the app store, finding the best app may seem a little daunting to you. 

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So to help you get rid of this workload, we went ahead and curated a list of the 10 best Shopify product video apps. We shortlisted these apps based on their app rating, reviews, top features, UI/UX, pricing, and other subjective characteristics. We hope this information aids you in your quest for the best app. Let's dive straight into the list.👇

What are the Basic Functionalities Of a Product Video App?

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The basic functionalities of a product video app include the ability for you to build, and embed, videos on any part of your product web pages. This helps you to enhance the overall conversion rates on your product details pages.

What are the Benefits of Adding Videos To Your Shopify Store?

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Adding videos to your Shopify store comes with its own set of advantages. Below you may find some of these benefits.

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1. Helps bridge the gap between online and offline experience: As people want to try out the things they buy online, they often find it hard to experience what they are buying. Having videos assists them to bridge the gap between offline and online experiences by providing answers to these situations.
2. Helps you to better showcase your brand: By using videos on your Shopify store, you get the opportunity to showcase your brand in a much better way. 
3. Less product return rate: Adding video to your Shopify store increases the conversion rate of your product pages. According to Animoto's survey, 96% of participants found videos useful when determining whether to buy a product online. According to this same report, 73% of US consumers are more likely to buy after seeing a video that describes that product.
4. Boosts customer conversion rates: Using videos on your Shopify store increases customer retention time on your product pages. This helps in encouraging your customers to buy your products, thus increasing the conversion rates.
5. Increased brand loyalty: By using videos, you may easily let your customers know about your brand and the products you offer, thus increasing your brand loyalty.

Let's Uncover the 10 Best Product Video Apps For Shopify

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1. Tagshop - Shoppable Video

Tagshop, a dynamic Shopify video app, revolutionizes e-commerce by turning ordinary product videos into interactive shopping experiences. With Tagshop, customers can effortlessly explore product details, add items to their cart, and purchase directly from within the video. This seamless and engaging shopping journey makes it easier than ever for customers to find and buy the products they like directly from videos.

Tagshop is the perfect solution for businesses looking to enhance their online presence and drive sales. Start using Tagshop today and experience the power of interactive video shopping.

Key Factors

Interactive Hotspots: Create clickable areas within your videos to highlight specific products, features, or call-to-actions.

Customizable Themes: Many customizable themes to showcase your shoppable videos with Tagshop.

Analytics and Tracking: Gain valuable insights into viewer behavior and video performance.

Rating 

4.8/5.0 (24 Reviews)

Price: 

14-day free trial, Essential plan priced at $19/ month, and Scale plan priced at $99/ month.

Shopify App Link

2. Video Ad Machine | Video Maker

by Product Hero Ltd.

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Video ad machine by product hero ltd. is one of the best product video apps for Shopify stores. With its simplistic editor, you may easily create campaigns while cutting back on both your time and money. This app offers you auto-generated video recommendations delivered directly to your mailbox each week. This allows you to build a compelling mix of fantastic deals, eye-catching action, and vibrant design. You may also try to increase your order numbers by trying out different ad types using its built-in testing tool. 

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Also, with this app, you may easily manage all of your ad campaigns. As you don’t need to inject any code into your pages, it also doesn’t affect your page loading speed. It easily transforms your catalog data into visually appealing animations. You may easily connect your Facebook Ads account for retargeting ads or use them as animated GIFs in your email campaigns.

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Key Features

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• Simple editor for campaign creation.
• Built-in testing tool for multiple ad variants testing.
• Instant transformation of product images into engaging creatives.
• Easy to manage ad campaigns.
• Auto-generated eye-catching video recommendations are delivered directly to your mailbox every week.

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Rating: 4.9/5.0

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Price: Plans are as follows: FREE FOREVER, PRO YEARLY priced at $24.50/month, PRO MONTHLY for $49/month, and an ENTERPRISE plan for $499/month.

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Shopify app link

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3. Easy Video ‑ Product Videos

by NexusMedia OÜ

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Easy video by nexusmedia OÜ is also a viable option for you to choose from. With its ability to add support for product videos, you can easily add this functionality to your theme with just a single click. This app comes equipped with various flexible video settings such as autoplay and thumbnail icons.

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Also, with both popup and inline layouts to choose from, you get to choose how you want to display your Shopify product videos. You simply need to include a link to a YouTube or Vimeo video in your Product Picture ALT. After this, the app should display that video instead of an expanded image. However, the Product Image may still be utilized for the thumbnail or in a beautiful popup window, depending on your preferences.

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Key Features

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• Can embed both Vimeo and YouTube videos in your product gallery.
• Flexible video settings such as autoplay, thumbnail icon, and video aspect ratio.
• Both Popup and inline video layouts are available.
• Ability to add support for product videos with just a single click.

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Rating: 4.9/5.0

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Price: Plans are as follows: a 7-day free trial with a paid plan for $5/month.

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Shopify app link

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4. Video Background

by Shop Circle

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Video background by shop circle allows you to replace any section of your Shopify product page with a YouTube or a Vimeo video. This video marketing app also provides its customers with unique customizations to choose from. These customizations include custom icons and padding for each embedded video.

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Also, with four different types of video features, you may easily choose how and where your video will be shown. You may also personalize the same video for various pages of your store. This helps you to create a sense of continuity throughout your store, thus increasing your brand recognition. 

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Key Features

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• Ability to replace any section of your store’s page with a YouTube or Vimeo video.
• Unique customization options to choose from.
• 4 types of video features to choose from.
• One-click installation process.

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Rating: 4.8/5.0

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Price: Plans are as follows: 14-day free trial, FREE - DEV STORES plan, and a paid plan for $6.99/month.

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Shopify app link

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5. Vimotia ‑ Shoppable Videos

by Hextom

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Vimotia by Hextom allows you to transform any standard video material into successful shoppable videos that yield direct and quick purchases. It allows its customers to quickly create their shoppable videos. Also, this app provides a comprehensive set of features to its users. These features include video import/upload, an in-app video editor, a customized player, multipurpose interactive widgets, and performance metrics. With its import/upload feature, it allows you to upload videos using multiple ways. Customers may also view additional videos from your store with a single swipe, exactly like TikTok, thanks to its "swipe" function. As a result, people are more likely to discover interesting things while viewing more films, and may thus purchase the products directly from the videos. Also, with its performance analytics, you may easily get your hands on crucial statistics about impressions, actions, and clicks.

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Key Features

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• Multiple ways to get videos.
• Ability to add products to the cart directly from the videos.
• Swipeable videos to enhance customer experience.
• Ability to add video galleries to any of your store pages.
• Inventory countdown to boost conversion rates.

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Rating: 4.9/5.0

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Price: Plans are as follows: a FREE plan, a BASIC plan for $19.99/month, and a PRO plan for $49.99/month.

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Shopify app link

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6. Product Video Maker

by Typito, Inc.

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Being an easy-to-use drag-and-drop Shopify video editor app, the product video maker app by typito lets you create product videos in minutes. This app lets you generate beautiful product videos by adding text to your product gallery videos, promotional offers, and more. Also, with over 500+ ready-to-use video templates, it saves your precious extra time and effort.

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With the ability to use your fonts, colors, and logo, you get to customize it according to your needs. This app also adds captions automatically to your videos. Also, with ready-to-use motion graphic video templates designed by Shopify experts you can easily highlight various product features, offers, call to action, and more. 

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Key Features

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• Fill text in your product gallery videos, promotional offers, and much more.
• 500+ ready-to-use video templates.
• Ability to use your fonts, colors, and logo.
• Ability to add automatic captions to your videos
• stellar email and chat customer support.

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Rating: 4.8/5.0

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Price: Plans are as follows: FREE FOREVER plan and a BUSINESS plan priced at $39/month.

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Shopify app link

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7. Product Video Integrate

by Voidworks

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Product Video Integrate allows you to effortlessly integrate video content on your Shopify product pages. You may choose from a variety of video player designs to completely customize the experience for your consumers. You may also change the colors to make the video player blend well with your theme's design.

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Also, with the publishing toggle, you may easily publish and unpublish this app on your theme without requiring any code. Simply add video links to an image's alt text in your Shopify Product admin. The video element will then appear at the location of your Shopify product image with that alt image. 

Key Features

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• Customize how the video is displayed on your Product page.
• Both inline and lightbox pop-up displays to choose from.
• Ability to style colors of the video player elements to better adapt your store’s vibe.
• Publish toggle to easily publish and unpublish on your theme.

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Rating: 4.1/5.0

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Price: Plans are as follows: 7-day free trial and a PAID PLAN for $4.99/month. 

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Shopify app link

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8. VideoWise ‑ Shoppable Videos

by VideoWise | Shoppable Video

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This app allows you to effortlessly import your TikTok feed, Instagram Stories, and YouTube videos to your site in a page-speed friendly manner. You may also add your videos to it. With its branded shoppable video player, it allows you to make your videos shoppable. Also, leveraging its interactive video player, helps you to increase the overall engagement and conversion rates for your Shopify products.

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You can also use video analytics to make data-driven decisions and do optimization using video metrics, performance reports on sales, engagement, ROI, and much more. You can even add unique videos to thousands of product pages with just a single click. Furthermore, this application uses lite video embedding to add videos to your Shopify store without affecting your site speed. 

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Key Features

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• Bulk video embedding.
• Advanced video analytics.
• Branded shoppable video player.
• Lite video embedding to add videos to your site without affecting your page speed.

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Rating: 4.9/5.0

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Price: Plans are as follows: 14-day free trial, SMART plan for $79/month, and a WISE plan priced for $249/month.

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Shopify app link

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9. Promo.com ‑ Promo Video Maker

by Promo.com

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Being one of the best Shopify video apps, this app pushes your eCommerce marketing to a whole new level. One of the best aspects of this application is that its video production requires almost no effort on your side. All you have to do is specify the video type, and it will automatically collect existing footage and graphics from your store to build a customizable video.

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You may also use this app to boost your sales with compelling videos. Create movies for your store, goods, brand awareness, social channels, and more automatically. Simply choose the style of video you want, and the product you want to promote.

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Key Features

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• Automatically creates product videos for you.
• Ability to enhance your storefront to attract more customers.
• Increased conversions.
• Post your videos directly to various platforms such as Facebook, Instagram, YouTube, and Twitter.

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Rating: 4.6/5.0

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Price: Free to use.

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Shopify app link

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10. Vidjet ‑ Popup Videos

by Vidjet Technologies

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With its ability to add elements, this app ensures increased interactions, thus increasing the conversion rates. The app offers you advanced and accurate analytics to help you track conversions and engagements in real-time. Also, you get full control over your campaigns. This app is quite fast and easy to use. Also, there is no coding required for you to integrate it with your store.

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It offers various use cases such as product testimonials, product explainers, and social proof videos to choose from. This ensures you retain more customers than usual.

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Key Features

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• Ability to add elements for increased interaction.
• Personalized informative videos to build customer trust.
• Full control over your campaigns.
• Precisely track conversions and engagement in real-time with analytics.
• Various use cases to choose from.

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Rating: 5.0/5.0

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Price: Free to use. 

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Shopify app link

Wrapping Up

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Having the right product video app for your Shopify store often plays a key role in increasing the product's overall sales. However, choosing the right product video app for your store which fulfills your store’s needs is a tedious task. To make this simple for you, above we discussed the 10 best Shopify product video apps available in 2022. We also discussed the key features they come with and the pricing plans they possess. 

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If you think we missed an excellent product video app which was worth mentioning, please leave us an email on marketing@logbase.io. Hope this blog provided you value and helped you to ease your research. Don`t forget to subscribe to our newsletter 📧 to receive our on-depth blogs.

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Also read:

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• Top 9 Shopify Social Proof Apps to Establish Trust [2022]
• 11 Best Social Media Apps For Shopify To Skyrocket Sales {2022]

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