3 Tips to Sell More: How to Apply Volume Discounts Table in Your Shopify Store
Last updated on
August 22, 2024
Volume discounts table is one of the classic and foolproof methods to boost sales and increase average order value (AOV).
Reports have shown that around 57% shoppers were influenced by deals and discounts while making the purchase.
It’s a great way to make your customers buy more and spend more.
But to offer volume discounts that actually works can be quite tricky if you are new to it.
So, in this article, you will learn the why and how, specifically 3 experts tips, to create attractive volume discounts tables to get more sales and revenue.
Why Create Volume Discounts Table
Here are a 5 common benefits of creating a volume discounts table in your Shopify store:
1. Boost Average Order Value (AOV):
Volume discounts encourage your customers to spend more to take advantage of the discount and the savings that comes with it. This automatically increases the average order value.
2. Enhance Customer Satisfaction:
Offering rewards to your customers for bulk purchases will increase customer satisfaction and loyalty.
3. Drive Bulk Sales:
Offering reduced per unit prices for larger quantities, attracts customers to make bulk purchases.
This will keep your inventory active and increase your sales in double folds.
4. Clear Inventory Efficiently:
It is a great strategy to move excess inventory and create demand for stocks that otherwise would have remained unsold.
5. Increase Customer Loyalty:
Providing better deals and discounts will bring your customers back to your store from time and again.
This will foster a long-term relationship with your customers and increase customer loyalty.
Also by offering volume discounts, you’ll stand out from your competitors by offering attractive discounts. This will give you the competitive advantage, an upper hand in the business.
3 Tips to Apply Volume Discounts Table
Before you offer discounts on your Shopify store. Here are three tips you can use to make it better.
Tip 1: Write a Catchy Discount Title
Your discount title should grab your customer’s attention and entice them to buy more.
Use action words like "Save Big" or "Bulk Up and Save" to create a sense of urgency.
It clearly communicates the offer, reducing confusion and boosting conversion rates.
Tip 2: Show the Discounted Price and Percentage
Displaying both the discounted price and percentage helps customers see the value they're getting.
This focuses their attention on the amount saved rather than the amount spent.
Tip 3: Display Multi-Tier Discounts
Showcasing multiple discount tiers at once encourages customers to buy more to unlock the discounts offered.
This psychologically motivates them to make a larger purchase.
How to Set Up Volume Discounts Table on Shopify
To set up volume discounts on Shopify, follow these steps:
Step 1:
Install the Volume Discounts Dealeasy app from the Shopify app store.
Step 2:
On your Shopify dashboard, click on Apps and open the Dealeasy app.
Step 3:
Click the Create Discount option and tap on the Create button under the Volume Discount (Table).
Step 4:
Following that, choose a discount method, title, and discount type.
You can go with the options that best suit your store and your needs.
Step 5:
Next, under the Active dates, set a start and end dates for the discount.
Step 6:
Add a catchy discount title and optionally you can also add a description to it.
Step 7:
Refer the Summary to get an overview of the discount being created.
Finally, save the discount and it will automatically appear on the product page.
Common Mistakes to Avoid When Offering Volume Discounts
When offering volume discounts, it's easy to make mistakes that can cost you sales and customer trust. Here are a few things to remember and be aware of!
- Don't be vague:
Clearly display your discount terms so customers know what they're getting.
This will eliminate the risk of confusions and help manage the discount better.
- Set a minimum purchase value:
Establish a minimum purchase value to prevent customers from exploiting the discount with small orders.
- Limit the love:
Restrict discounts to specific products or categories to avoid losing profit on other items.
Remember, a store wide sale is not the only option.
- Define the tiers:
Clearly outline your discount tiers so customers understand what they need to buy in order to save more.
- Promote it:
Make sure to effectively promote your volume discounts so customers know about them!
By avoiding these mistakes, you'll create a smooth and enticing volume discount experience that drives sales and customer satisfaction.
Volume Discount Best Practices
To get the most out of volume discounts, follow these best practices:
- Bundle up:
Offer volume discounts on related products.
Bundle discounts and offers will increase the average order value and encourage customers to buy more.
- Clear the shelves:
Use volume discounts to clear out inventory and make room for new products.
- Stay flexible:
Regularly monitor and adjust your volume discounts to ensure they're aligned with your business goals and customer behavior.
Understand the market demands and make the necessary changes from time to time.
Volume discounts are a powerful tool to boost sales, increase average order value, and enhance customer satisfaction.
By following the expert tips, best practices, and avoiding common mistakes outlined in this article, you can create effective volume discounts that drive business growth.
With the right strategy and implementation, volume discounts can help you stand out, increase revenue, and build long-term customer relationships.
Frequently Asked Questions
1. What is the main benefit of offering volume discounts?
The main benefit of offering volume discounts is to encourage customers to buy more, increasing average order value and overall sales.
In addition to that, it also helps clear out excess stock and inventory quickly.
2. Which is the best app to set up a volume discounts table on Shopify?
The best app to set up a volume discounts table on Shopify is the Volume Discounts Dealeasy app. You can easily download it from the app store.
3. What are the key features to look for in a volume discount Shopify app?
While choosing a volume discount app, ensure it has flexible discount rules and integrates smoothly with your store.
It should have an user-friendly interface and responsive customer support.
4. How often should I monitor and adjust my volume discounts?
Monitoring and adjusting volume discounts change from store to store. You can set up quantity rules and volume pricing based on that.
But ideally, do it on a monthly or quarterly basis after analyzing and understanding your customer’s behavior and market trends.
5. How can I use market dynamics to refine my volume discount strategy?
To refine your volume discount strategy using market dynamics, analyze competitor pricing, understand customer behavior, and adjust based on market trends.
By staying informed about market conditions and customer preferences, you can continuously optimize your volume pricing to drive sales and maintain competitiveness.